Monthly Archives: May 2011

Birthday Cake and Sprint

I was particularly impressed with Sprint’s Wish Veatrice Henson a Happy Birthday campaign to promote their unlimited phone, text and data plan. The foundation of the campaign is centered on wishing this woman who has enjoyed a hundred years of … Continue reading

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Social Media and Earth Day

Yesterday was Earth Day 2011 and I couldn’t help but ponder the effects that social media has had on our planet. Before social media became a prevalent tool in marketer’s arsenal, trinkets and printed materials were two of the primary … Continue reading

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